Amidst the excitement of heading into 2018, we’re reflecting on a memorable year that marked the anniversary of milk’s selection as Oregon’s Official State Beverage. We called it the “Year of Milk,” and it was a celebration 20 years in the making.
It all started back in 1997, when Bruce Cardin’s sixth grade students at East Elementary School in Tillamook felt strongly that milk should be Oregon’s state beverage. They traveled to Salem twice to testify in support of the designation, and Senate Joint Resolution 8 became official in April 1997.
Through Oregon Agriculture in the Classroom’s Literacy Project about milk and presentations by Dairy Princess Ambassadors at Oregon AgFest, students learned more about milk and its role in their diet. Milk was also celebrated at events including the Milk Carton Boat Race, the Tillamook Dairy Festival and Parade, the Oregon State Fair and Oregon’s Bounty. Observances included June Dairy Month, National Ice Cream Month and Hunger Action Month for the Great American Milk Drive.
While the Year of Milk has come to an end, we look forward to two additional landmark anniversaries in 2018. It will be the 100th anniversary of the Oregon Dairy Council and the 75th anniversary of the Oregon Dairy Products Commission. So there will be plenty more reasons to raise a toast with a cold glass of milk in the year ahead.
And now a special message from the director of the Oregon Department of Agriculture, Alexis Taylor …
- Got milk? State beverage celebrates 20 years
- It’s milk month, enjoy Oregon’s official state beverage
- Celebrate 20 Years of Milk