Tag Archives: malaysia

Exploring New Markets for Dairy Exports

Oregon dairy trade mission 2017

As you read this sentence, a delegation of 14 dairy industry and trade representatives from Oregon, Washington, Utah and Arizona are exploring new business opportunities in Southeast Asia. The Oregon Dairy and Nutrition Council organized this dairy trade mission to include Vietnam, Malaysia and Singapore.

The purpose of this mission is to explore new markets and connections for exports of dairy products from Oregon and the other participating states. A full slate of meetings and visits are scheduled with government, retail, factory, trade and logistics contacts, fittingly returning during World Trade Month on May 4.

On a global scale, overall demand for dairy products continues to grow. For example, in the cheese category alone there is a projected 25% volume growth of all global cheese trade by 2021, equivalent to an additional 500,000 metric tons. Most of the projected potential lies with developing countries where growing populations, rising incomes, expansion of the middle class and greater desire for western diets is driving demand.

Dairy is Oregon’s fourth largest agricultural commodity in Oregon by value with a total economic impact of more than a billion dollars. Exports of Oregon dairy products totaled $93,662,000 in 2014. Approximately 80 percent of the dairy products made in Oregon are produced for other domestic or international markets. Previous trade missions have opened doors in South Korea and Japan.

Pete Kent, Executive Director of the Oregon Dairy and Nutrition Council, will be sharing insights from the trade mission on this website and through our social media accounts along the way.

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Inbound Trade Delegation Focuses on Dairy

This week, a delegation of 7 executives will be visiting Utah, Idaho, and Oregon on an inbound trade mission to explore opportunities for dairy exports from our region. The delegation will include buyers from six companies—three from Vietnam, two from Singapore, and one from Malaysia – most of which were visited last April by a group of Northwest processors on a trade mission from the Pacific Northwest.singapore

The delegation arrived Sunday September 25, starting in Utah, followed by Idaho visits and then ending in Oregon. They will meet with dairy processors, farmers and export and logistics professionals in all three states to learn more about product availability, quality, safety, milk sources, manufacturing processes and capabilities. This cooperative regional approach is supported by the dairy checkoff organizations in each of the three states.

“This visit represents a continuation of our ongoing efforts to develop dairy export opportunities over three previous trade missions,” said Pete Kent, Executive Director for the Oregon Dairy and Nutrition Council. “U.S dairy products are not well known in Southeast Asia, but we’re hoping to change that dynamic to earn a place at the table in one of the fastest growing emerging markets.”

Kent sees great potential in the near future for small and medium sized local businesses making artisan cheese and dairy ingredients. Another trade mission is already in the works that will bring these kinds of Oregon and Pacific Northwest dairy products to Vietnam in April 2017.